Metropolitan Police Service has launched a new counter-terrorism publicity campaign. The campaign, launched February 21, is a four-week initiative consisting of two 40-second radio adverts and three press adverts, which will feature on radio stations and in newspapers across London.
The public are being encouraged to contact the confidential Anti-terrorist Hotline on 0800 789 321 if they see any activity or behaviour they think is suspicious.
The radio adverts recognise that some people may be reluctant to report suspicious activity or behaviour, such as a person taking an unusual interest in security arrangements, because it may be difficult to ascertain the seriousness of the activity. The advert encourages the public to pose the question 'What if it is serious?'
The press adverts focus on the fact that terrorists preparing attacks live in our communities and can leave signs, which the public are encouraged to look out for.
Assistant Commissioner John Yates, head of MPS Specialist Operations, said: “We know from recent significant events that the threat from terrorism is very real so we need the public to be vigilant. There continues to be a multi-faceted threat from groups ranging from Al-Qaeda inspired groups, Irish-related terrorism and right wing extremists.
“This campaign is asking the public to consider whether there is anything suspicious or unusual about the things they see every day and designed to raise awareness of the types of behaviour that we have seen among terrorists preparing attacks while living in our communities.
"I completely understand that some people may have concerns about contacting police with their suspicions, but let me reassure them that all information received by the confidential Anti-Terrorist Hotline is thoroughly analysed and researched by experienced officers before, and if, any police action is taken."
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